Paloma Medina is the Strategic Programs and Grants Coordinator with over eight years of experience working in the nonprofit sector. She brings a strategic, systems‑oriented approach to designing and developing programs while remaining deeply connected to the people and communities those programs serve. She is known for her adaptability, commitment, and ability to thrive in dynamic environments.
Paloma’s professional experience includes implementing cross‑border advertising strategies for a restaurant chain, developing the Ventanilla de Asesoría Financiera y Educativa at the Mexican Consulate, and leading the development of the Microenterprise Technical Assistance Program and CDFI initiatives at Project VIDA.
She is driven by a strong commitment to supporting entrepreneurs through sustainable program design that expands access to capital, opens doors to opportunity, and strengthens financial and business knowledge. Paloma believes that connecting with people is key to building equitable systems, meaningful partnerships, and long‑term impact across the Borderplex region.